Born This Way Relations GmbH
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About Born This Way Relations GmbH
Born This Way Relations GmbH is a global communications agency with a focus on the DACH region, based in Frankfurt. The agency specializes in the beauty, lifestyle, and fashion industries and offers services in influencer marketing, PR, events, and sponsorships. Founded in 2020 by Melissa Meier, who previously spent 8.5 years at L’Oréal, it brings a strong national and international network. The agency connects brands, content creators, and VIPs to create unique campaigns. With a full-service approach, it delivers creative campaigns and out-of-the-box projects. Its clients include Dyson, Erborian, American Express, Motorola, Henkel, Dr. Emi Skin, Chloé, Off-White, and About You.